Michal took the responsibility of freytag & berndt Czech Republic in a difficult situation, soon developed a clear strategic picture, recruited key personnel and solved all strategic topics in a structured and professional way. 

Freytag-Berndt und Artaria, 

Austria

Dr. Carl Rauch

Group CEO

Michal has a great ability to balance strategic view with practical insight; has a strong focus on "getting things done", is a natural entrepreneur and is excellent at organising solutions accross companies and territories.

Modern Times Group

London, UK

Vanda Rapti

Executive Vice President,

Viaplay Group

I am pleased to recommend Michał Tyl, with whom I worked closely on the Marine Stewardship Council's strategic expansion into the Czech market.

Michał was a driving force behind the development and execution of MSC's rollout strategy across Central and Eastern Europe. He combines a sharp strategic mindset with a rigorous, data-driven approach, enabling him to translate complex market insights into clear, actionable plans. His expertise in analyzing market dynamics, stakeholder needs, and sustainability trends played a pivotal role in shaping our success in the region.

Beyond his analytical strengths, Michał excels in turning strategy into measurable outcomes. He is highly skilled at structuring decision-making processes, engaging diverse stakeholders, and aligning cross-functional teams toward common objectives. His ability to simplify complexity, while maintaining a strategic perspective, sets him apart as a leader and collaborator.

We are pleased to recommend Michał and his team for any strategic initiatives — particularly those requiring clear direction, measurable progress, and practical outcomes. His insight, leadership, and unwavering commitment to sustainability make him an invaluable asset to any organization seeking meaningful and lasting impact. I would be happy to provide additional details upon request.

Marine Stewardship Council (MSC)

CEE Region 

Marta Potocka, PhD.

Marine Biologist, Fisheries and Commercial Manager

Our cooperation with Mr. Michal Tyl started at a time when we were facing several simultaneous challenges: stagnating growth in the domestic market, an unclear strategy for international expansion, and the urgent need to restructure certain internal processes.

From the very beginning, Mr. Tyl distinguished himself through his approach – not by offering generic frameworks, but by immersing himself fully in our specific context. He demonstrated a thorough understanding of our industry, customers, and internal capabilities. As a result, within just a few months we were able to:

• define a realistic and effective strategy for entering international markets, including target country selection, distribution channels, and product portfolio adaptation,

• successfully navigate unexpected events, such as the sudden loss of a key client,

• and establish a sustainable cash-flow stabilization plan that prevented imminent insolvency.

What sets Mr. Tyl apart is his ability to bridge strategy and execution. His contribution went far beyond providing recommendations; he was directly involved in implementing concrete measures – from partner negotiations to business planning and mentoring key managers.

I can recommend Mr. Michal Tyl without hesitation.

Ing. Ondrej Simon

Interim CFO

Vice-president of the Czech Treasury Association

Ex-Head of Group Financial Operations at ČEZ

Michal Tyl byl klíčovou součástí našeho kompletního převzetí distribuce produkce freytag & berndt pro Českou republiku. Šlo o složitý vyjednávací, administrativní, logistický a datový projekt. Společně jsme ho zvládli velice dobře - a to i díky velmi citlivě vyváženému, zkušenému a realistickému přístupu Michala. Důsledně hájil zájmy zadavatele, pečlivě naslouchal i nám, neuhýbal nepříjemnostem a komplikacím, zajímal se i o hluboké detaily, nacházel řešení. Jeho nasazení, rozvážnost, strukturovaný a přitom srozumitelný přístup nejsou běžné. Bonusem bylo i jeho angažmá pro získání projektového partnerství s Českou televizí a převzetí produktového obsahu i od dalších partnerů zadavatele. Pro nás výtečná zkušenost.

Euromedia Group a.s.

Josef Pulchart

Obchodní ředitel 

Securing a new publisher and distribution network for the best-selling book Toulavá kamera (Wandering Camera)   

Czech Television

Development of a world-wide unique product concept and business case combining Pay-Tv with Free-TV business model. Prima Zoom later became the most profitable channel in TV Prima portfolio.

Prima Zoom

Leading a deal with Apple Inc. for providing map content worldwide.

Apple Inc.

Analysis of Europe's startup environment and opportunity assessment of a fast-growing segment related to the pet industry.

VAFO

Creating a strategy for wildlife experience portfolio in the US and Canada together with a specific list of activities to secure a newly launched wildlife experience offer.

AirBnB Inc.

Creating concept and managing launch of a new TV channel across 25 countries. 

Viasat Nature

Part of Viasat Group

Conducting market research and preparing a strategy for entering the Czech market with a new network of gastronomic establishments.

Klient s obratem přes 1 Mld Kč

Angel co-investment in a Prague startup hub. 

NODE5

Co-leading a map publishing house, having among other responsibility for company sale to a new owner.

Shocart s.r.o.

Judging a startup contest in Calgary and Edmonton, Canada. 

Scale Up Canada